Overcoming Business Challenges for Spa Owners and Service Businesses with Emily Kendel
Oct 17, 2023Emily started her own medspa and after many lessons learned, now coaches other owners to avoid the mistakes she and her team learned as they built their business. With 22 years of experience in the beauty industry, Emily started as a licensed esthetician before working her way up to becoming a celebrity makeup artist for TV and film. Her passion is for helping aesthetician-owned medical spas make strategic decisions and craft business plans that work!
Every industry faces unique challenges and today we tackle the spa and beauty industry with medspa expert, Emily Kendel. We discuss the challenges of delegating, empowering staff, determining compensation plans, cash flow and more. Any owner of a service-based business, especially those in beauty and wellness, will benefit immensely from this discussion.
Email Emily at [email protected]
https://boostsales.spaproject.com/
What you’ll hear in this episode:
[3:09] Emily talks about why she serves med spa owners and her history on how she became so passionate about serving them.
[9:50] Emily discusses how she advises clients on hiring and different pay structures.
[14:59] What are some tips that a business owner can use so that they are not the only one on staff with a packed schedule and how to get clients to book with other staff?
[18:44] Why is it important to bring your team into the marketing part of things?
[22:02] Emily talks about the direction she sees a lot of spa owners leaning towards in regards to rising labor costs.
If you like this episode, check out:
How to Build a Winning Affiliate Program
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3 Keys to a Successful Podcast
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