Is Group Coaching Still a Viable Business? with Jess Glazer DeRose
Feb 13, 2024In a recent episode of the "Keep What You Earn" podcast, Jess Glazer DeRose joined Shannon to discuss the viability of group coaching as a business model. As a former celebrity personal trainer and elementary school teacher turned multimillion-dollar business owner, Jess brought her expertise in group coaching and business strategy to the table. Shannon provided valuable insights from her own experience. Together, they unraveled the dynamics of group coaching and its potential for scaling businesses. In this blog post, we'll delve deeper into the benefits and strategies of group coaching as discussed in the podcast.
First and foremost, the podcast highlighted the shift from one-on-one services to a one-to-many group coaching model, especially in the digital economy. Jess emphasized that this transition led to a significant increase in her income and freed up more hours in her day. The one-to-many model allows for scalability, where a business owner can make more impactful and profitable work in less time.
One of the key advantages of group coaching is the community and support it fosters. In a group setting, clients hold each other accountable and push each other further, enhancing the overall experience. As Jess pointed out, group coaching creates a support system where clients can see and understand each other's experiences, making them feel less isolated and more motivated to achieve their goals.
Additionally, a group coaching model provides ample opportunities for feedback, which is crucial for refining and improving the program. With more clients come more perspectives, leading to a wealth of valuable feedback that can be used to enhance the coaching program and address the evolving needs of the clients.
Furthermore, implementing a group coaching model allows for the generation of substantial content. The myriad of questions and discussions that arise within the group setting serve as a rich resource for producing valuable content that resonates with the audience. This not only enhances the coaching program but also contributes to the organic marketing efforts of the business.
During the conversation, Shannon underscored the versatility of the group coaching model, highlighting that it extends beyond traditional coaching niches. They discussed examples ranging from real estate, salon owners, accountants, lawyers, doctors, dog trainers, nutritionists, therapists, and more. This underscores the adaptability and applicability of the group coaching model across diverse industries and professions.
An important piece of advice offered in the podcast was the need to transcend the stereotypes associated with coaching and perceive group coaching as a scalable format for delivering solutions to a wide range of problems. When understood in this light, the group coaching model emerges as an effective and adaptable tool for businesses seeking to broaden their impact and increase their profitability.
Jess also emphasized the role of mentorship and community in breaking the boundaries of our own perspectives. The insights and feedback from mentors, peers, and clients can shed light on the unique skills and expertise that individuals possess, helping them to leverage these qualities to stand out in a saturated market.
In conclusion, the podcast highlighted that despite the saturation in the market, the key to thriving in the group coaching business lies in innovation, leveraging one's unique skill set and personality, and delivering impactful solutions to clients. By embracing the one-to-many model, businesses can accelerate their learning, refine their programs, and make a more significant impact on a larger scale.
The insights shared by Jess Glazer DeRose and Shannon in the podcast underscore the power and potential of group coaching as a viable business model. Through community, feedback, and scalability, businesses can leverage group coaching to unlock new opportunities for growth, impact, and profitability across various industries and niche markets.
Aspiring business owners, entrepreneurs, and industry professionals can take inspiration from the discussion and consider the possibilities that group coaching offers for scaling their businesses and serving their clients more effectively.
What you'll hear in this episode:
05:55 Transition from teaching to successful entrepreneurship journey.
09:30 Learn, teach, and sell with confidence and purpose.
10:27 Overcomplicating things, micro steps, overwhelmed, no rules.
15:01 "More clients mean more feedback, better results."
18:22 Leverage foundational elements for building business machine.
22:27 Diverse professionals use social media for marketing.
24:04 Embrace growth mindset, master money, refresh mindset.
If you like this episode, check out:
Best Ways to Negotiate Business Deals
3 Reasons to Separate Your Business Money from Personal
Why You Need More Than One Type of Mastermind
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Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
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The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.